Coaching FAQ: what is executive coaching?

Coaching is the process of facilitating the growth of an individual by helping them recognise and modify their behaviours and actions in respect to a formulated goal. Executive Coaching, as offered by Aware Square, focuses on helping managers to find their optimum strategies to perform efficiently in the ever-changing and complex corporate environment.

Find below answers to some questions you might have regarding coaching:

What happens during a session?

Coaching is facilitated through talking and questioning. So be prepared to be asked many questions about your issue at hand. The coach will probably ask you to formulate your goals, and describe your situation and challenges, as well as where you think you are at the moment. Then, depending on your needs, and the personality of you and your coach, you will forge and explore different routes, using creative thinking experiments or simply letting your new ideas and new options emerge.

The person being coached has the answers, the coach has the questions.

Where are sessions held?

The coaching sessions can be held either in a meeting room at the manager’s company or in a meeting room in one of our coaching locations in Central London and Canary Wharf (we have facilities at City, Canary Wharf, Chancery Lane, Mayfair and Marylebone).

Am I senior enough to get coaching?

There really is no minimum level of seniority for coaching. You may find that your company only offers coaching after a certain level, but this doesn’t mean you shouldn’t request it, or that you cannot benefit from it outside of your corporate environment.

Aware Square specialises in helping managers, but we understand that those in various other positions can also benefit from an exploration and honing of their talents, in exactly the same way as managers. Don’t hesitate to get in touch to discuss your needs, whatever your role.

Difference between coaching and mentoring

In a coaching relationship, the coach is not there because they have all the answers. In fact, the coach doesn’t need to know very much at all about the details of the manager’s worklife. However, the coach is specifically trained to ask the right questions, and to help the person coached think about specific issues in different ways and from different angles – resulting in new and unexplored options.

Mentoring, on the other hand, is based on the mentor having a detailed understanding of a situation and giving advice as to how to manoeuvre through it.

Coaching is an empowering relationship where the recipient can be sure they will be heard and will have the opportunity to come up with their own solutions, ensuring they are fully adapted and attuned to their own unique challenges.

Does it work?

Yes, it does!

Managers who enter the coaching relationship with the willingness to initiate changes and try out new behaviours will see direct results. We, as human beings, have the incredible ability to modify our behaviours and shift our interpretation of the world. Coaching is all about fully embracing this, and allowing it to play out in your daily life.

Find out more on our approach and our coaches

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